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blacktwist · 2K installs

Content Strategy skill
Runs by itself, quarterly strategy review.

A content strategy that stays current.

Install the Content Strategy skill and make it a habit: follow https://gethabit.dev/skills/blacktwist/content-strategy-sms.md

  1. 1Copy
  2. 2Paste into Claude Code, Codex or Cursor
  3. 3It runs by itself

2K installs584 starsMIT licenceSource on GitHub ↗

Content Strategy

by blacktwist · 2K installs

The skill

The content strategy skill helps creators and brands decide what to post on social media: content pillars, topic clusters, content mix per platform and the gaps they can own.

Only when you ask.

The habit

A content strategy that stays current.

↻ Runs by itselfquarterly strategy review

How the habit works.
You don't have to.

Three questionsWhen does it start? How does it check its work? What does it remember?

01

It starts by itself

quarterly strategy review. Runs in Claude Code routine.

  • ↻ quarterly strategy review
  • 0 9 1 1,4,7,10 *

02

It checks its work

you confirm the strategy. If a check fails, it tries again.

  • ✓strategy has 3 to 5 pillars
  • ✓promotional content stays at 15% or less
  • ✓each pillar has a topic cluster with cornerstone and supporting topics
  • ✓the document lists 3 to 5 content gaps

03

It remembers

content strategy document. The next run reads it first: the current strategy and last quarter's notes.

loops/content-strategy-review-loop/strategy.md

One run, step by step.
Then it stops.

Stop ruleStops after one strategy document per run.

  1. 01

    Read context

    Read .agents/social-media-context-sms.md and the current strategy.

  2. 02

    Ask gaps only

    Ask grouped questions on goals, performance, peers and time that the files do not answer.

  3. 03

    Build pillars

    Define 3 to 5 pillars with angle, credibility, subtopics and formats.

  4. 04

    Map clusters

    Classify topics as cornerstone or supporting per pillar.

  5. 05

    Set mix and edge

    Set the weekly mix per platform and name gaps and underserved segments.

  6. 06

    You confirm

    Show the document, apply your edits and save it.

What it may do.
Nothing more.

Safe by defaultIt writes only in its own folder and asks you before anything goes out.

Is it for you?
Use it when it fits.

Quick checkRead both lists. If the left one sounds like you, the Content Strategy skill helps.

Use it when

  • ✓ You don't know what to post
  • ✓ You define content pillars
  • ✓ You plan your content mix

Skip it when

  • – You need a posting calendar
  • – You need individual posts written

Questions

Content Strategy skill, answered.

What comes next?

The skill points to content-calendar-sms for scheduling and post-writer-sms for writing.

What if I have no context file?

The skill suggests social-media-context-sms first, or asks a few quick questions.

How do I install the Content Strategy skill?

Copy the prompt at the top into your agent. It installs the skill from blacktwist/social-media-skills and sets up the habit. Or run npx skills add blacktwist/social-media-skills --skill content-strategy-sms.

Is the Content Strategy skill free?

Yes. It is published under MIT. Habit is free too.

Content Strategy. Now as a habit.

Install the Content Strategy skill and make it a habit: follow https://gethabit.dev/skills/blacktwist/content-strategy-sms.md

  • Free
  • No account
  • Undo in one line

All blacktwist skills →More planning skills →

Works in

  • Claude Code
  • Codex
  • Cursor
  • ChatGPT
  • Claude app

Made by blacktwist, published under MIT. Habit links to the original and never changes it. Is this your skill?

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